Featured Plugin: Google XML Sitemap
After seeing James use this plugin in class, I decided to give Google XML Sitemap a try.
Now, for the purposes of this class, and this blog, I’m not all that interested in applying SEO. I have a blog and a portfolio site already, and I want to draw Google’s attention to those properties, not this one. Still, there’s nothing wrong with testing out plugins for future projects, especially when it comes to search engine optimization, which, I should point out, is not the be-all, end-all of web promotion anymore but remains important.
There was a time, a couple years ago, when SEO certainly was the Thing To Do to get traffic to your site, but a great deal has changed since then. Search engines have changed their algorithms, the measures by which we judge the web have changed, and the methods and media through which people consume media have changed.
Search engines are no longer The Way to get traffic, not like they used to be. Don’t get me wrong; they’re still important, as is making sure that search engines can find and properly understand your site. SEO just isn’t All There Is To It anymore.
That said, I checked out the Google XML Sitemaps plugin, which was remarkably easy to install and set up, in that all I had to do was install it. I walked away, returned to the plugin a bit later to continue my work, and found that it had already created a sitemap.
Really, that’s all there was to it. It doesn’t get much better than that.